As the test for the AffJet tracking system are being carried without much problems, I would like to share with you what we have on mind to help all the publishers with our tracking system. These are some common questions you may have:
Why would I need AffJet tracking in my website?, I am using already the Affiliate Networks tracking.
As you may notice there is no way to know for all your networks which link of a page made a sale, this information is not useful for the Affiliate Networks but it’s really important if you want to know which link makes more sales than others in order to improve your campaigns.
Also we have come across one problem, the Affiliate Networks don’t give us an accurate picture of impressions, even if they claim they do. There is no way to know how many impressions a static link had. This information is crucial to calculate some statistics index as Click Through Rate (CTR).
Finally if we had two different ways to calculate the number of clicks (AffJet tracking and the Affiliate Networks tracking) we could compare if the number of clicks match the number we are told by the network. Answering the question every single publisher have had at any point, am I being told the truth?.
Because of this we have developed our own tracking system, we need to fill the gaps to get the whole picture and been able to decide wisely the next step in our campaign.
What AffJet tracking does?
We will give you a java-script snippet you need to paste in the footer of the websites you want to track. This snippet basically filters all your Affiliate Links and send that information to our server, each time any user refresh the page or click the link, a request will be sent to our server at the same time the link continues its way to the merchant website and the Affiliate Network tracking system.
As we won’t change anything, your links will look the same and the data will be still available on the Affiliate Network tracking system. The main difference will be that you will be able to know which link made the sale for a website page on AffJet.
How do you know which click made the sale?
As we mentioned before we will know how many clicks (and impressions) were made in a link, but tie that click to a sale is not as easy as you may think. Each time someone clicks a link, we are adding a “custom id” to the url with an “AffJet click identifier”, also called “Click Ref”, “UID”, “reference”…. After the sale is made, we will be still getting your data from the Affiliate Networks, but this time we will be told about this “AffJet click identifier”, being able to identify the click, giving you all the information. If you are using already “customs id” there is no problem at all, but it needs further explanation and we will write about it later.
It is really good to be truth, it has to be a downside.
It has some limitations at the moment, we can’t track more than 50 different links in one page. Also we can’t track links generated via java-script or iframes
(only static links, and images).
When will it be available?
We are changing AffJet structure to support this feature, it will take a couple of weeks to start using it. We will be testing it for a little while (1 month) before realease it to the main public. If you want to use our beta version before the official launch please contact us on email@example.com .
Thanks for your time,